Marcus Lemonis, star of The Profit, joins us to talk about how small businesses can use data to attract new customers, and maintain the ones you have.
He expands on the importance of focusing on the data that creates the highest return on investment, and finding the balance between betting the farm on data, and doing nothing.
Our resident SEO expert Andrew Taylor answers your questions, including why regular content improves SEO, why it’s important to avoid “unnatural” activities, how to rank well for local search results, the cost of free content, and finding a good cadence.
Check out our interview with Moz’s Cyrus Shepard about how to improve your website with SEO
Also, download our own SEO Guide for Small Businesses.
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Marcus Lemonis, star of The Profit, joins us to talk about how he helps struggling small businesses. In this episode we cover how to move past your broken thought processes, become the conductor of your business, and how focusing on the fundamentals of people, process and product keeps you on track to be successful.
Μost small business owners have two problems when it comes with writing copy: They don’t know what to say, or the do know what to say but don’t know how to say it. Infusionsoft’s head of copy Clare Kirlin chats with Clate and Scott about how to break it down to get people to do what you want to do, how to write to the right people, and how to overcome the blinking cursor of death.
Want more tips to more effective writing? Check out The Small Business Guide to Writing Copy That Converts
Check out this and other episodes at smallbusinesssuccess.com.
Marcus Lemonis, star of The Profit, joins Clate and Scott to talk about his background, how he helps struggling small businesses, and how to define success. He also discusses what ICON attendees can expect from his keynote at Infusionsoft's annual conference.